Colors of Life has developed a unique approach of combining direct financial support of its partner beneficiaries with the creation of opportunities for spotlighting their activities and facilitating direct and indirect fundraising by these organizations.
Colors of Life funds its direct support principally through donations and grants from individuals and institutions, entry fees, event ticket sales and sales of artwork and merchandise.
The opportunities it creates for its partner beneficiaries arise in connection with events organized around the photo contest and other exhibitions, which permit financial support from guests as well as follow-up solicitations based on contact information obtained at these events. They have included gala receptions and dinners, embassy and museum receptions, exhibitions in major art and photography fairs and public forums for discussion of related topics and initiatives.
Previous beneficiaries supported by Colors of Life activities have included:
- EVERY CHILD MATTERS EDUCATION FUND
A national non-partisan, non-profit institute engaged in advocacy on behalf of children, promoting access to health care services, early care and learning opportunities and elimination of domestic violence, neglect and abuse against children.
- NEUROLOGICAL INSTITUTE OF GUATEMALA
A non-profit, non-governmental organization actively providing assistance to underprivileged children with special learning needs.
- PANGEA ONLUS
An Italian non-profit enterprise and its Jamila project in Kabul, Afghanistan, for the organization of a community micro-credit financing system for disadvantaged women and children.
- OBERLIN COLLEGE
Donation of artwork to support the establishment of a student art studio.
- RICHMOND CHILDREN’S HOSPITAL
Expansion of the Transitional Care Unit providing short and long-term care to children with special requirements.